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Sylvia Trujillo MPP, JD

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    Sylvia Trujillo MPP, JD

    CTRC Executive Director
    Sylvia Trujillo is a healthcare policy, AI, and digital health strategist with a proven track record of driving innovation, efficiency, and market adoption of emerging healthcare technologies. With over 20 years of experience in regulatory affairs, healthcare payment models, and technology-driven transformation, she has played a pivotal role in removing barriers to evidence-based digital health adoption and ensuring that providers can implement cost-effective, scalable solutions with strong ROI. As Vice President of Policy & Regulatory Affairs at a leading health IT organization and Executive Director of the California Telehealth Resource Center (CTRC), Sylvia advises healthcare stakeholders (providers, health plans, innovators) on navigating regulatory and payment challenges for AI, remote physiological and therapeutic management (RPM), telehealth, and other digital health solutions. She specializes in establishing sustainable revenue models, reducing inefficiencies, and ensuring reimbursement success for digital health services. Previously, at the American Medical Association (AMA), she played a key role in the development of payment and regulatory frameworks that directly influenced Medicare and commercial payer policies paving the way for adoption of telehealth, remote monitoring, and AI enabled health service solutions. As a key contributor to the Digital Medicine Payment Advisory Group (DMPAG), she played a driving role in integrating digital health into mainstream medical coding conventions and removing obstacles that slowed innovation. A decisive leader, Sylvia is focused on accelerating the adoption of AI and digital health that meet needs through sustainability and optimized efficiencies and improved health outcomes.
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    The California Telehealth Resource Center (CTRC) and all resources and activities produced or supported by the CTRC are made possible by grant number U1UTH42520-01-01 from the Office for the Advancement of Telehealth, Health Resources and Services Administration, DHHS. This information or content and conclusions are those of the CTRC and should not be construed as the official position or policy of, nor should any endorsements be inferred by HRSA, HHS, or the U.S. Government. The information and tools presented on the California Telehealth Resource Center’s (CTRC) website are intended for general information purposes only and are not intended or implied to be a substitute for professional legal and billing advice. We recommend discussing billing and legal decisions with your organization’s compliance officer to ensure agreement or consulting with an attorney regarding any legal issue. All materials are strictly for informational and educational purposes only.
    • About CTRC
      • Our Mission
      • How We Do it
      • Our Team
      • Our Advisory Board
    • Tools and Resources
      • For Providers
      • Payment & Regulation
        • Digital Health Payment Guide
          • Digital Health Services Payment Guide Door 1
          • CTRC Digital Payment Guide – Door 2
      • Rural Health
      • Artificial Intelligence
      • Remote Physiological Monitoring
      • School-Based Telehealth
      • Patient Resources
      • Videos
      • Sustainability Calculator
      • Equipment Selection Tool
      • CTRC Blogs
      • CTRC Newsletters
    • Training and Education
      • CTRC Telehealth Online Courses
      • TeleHealth Course Finder
      • National Consortium of TRCs
      • Telehealth Summit
    • Events Calendar
    • Contact Us
    California Telehealth Resource Center