The California Telehealth Resource Center (CTRC) is a leading source of expertise and comprehensive knowledge in the development and operation of telemedicine and telehealth programs. Established as a federally designated Telehealth Resource Center in 2006, the CTRC is nationally recognized as one of fourteen HRSA funded Telehealth Resource Centers around the country.
Meet our team below
Sylvia Trujillo is a healthcare policy, AI, and digital health strategist with a proven track record of driving innovation, efficiency, and market adoption of emerging healthcare technologies. With over 20 years of experience in regulatory affairs, healthcare payment models, and technology-driven transformation, she has played a pivotal role in removing barriers to evidence-based digital health adoption and ensuring that providers can implement cost-effective, scalable solutions with strong ROI.
As Vice President of Policy & Regulatory Affairs at a leading health IT organization and Executive Director of the California Telehealth Resource Center (CTRC), Sylvia advises healthcare stakeholders (providers, health plans, innovators) on navigating regulatory and payment challenges for AI, remote physiological and therapeutic management (RPM), telehealth, and other digital health solutions. She specializes in establishing sustainable revenue models, reducing inefficiencies, and ensuring reimbursement success for digital health services.
Previously, at the American Medical Association (AMA), she played a key role in the development of payment and regulatory frameworks that directly influenced Medicare and commercial payer policies paving the way for adoption of telehealth, remote monitoring, and AI enabled health service solutions. As a key contributor to the Digital Medicine Payment Advisory Group (DMPAG), she played a driving role in integrating digital health into mainstream medical coding conventions and removing obstacles that slowed innovation.
A decisive leader, Sylvia is focused on accelerating the adoption of AI and digital health that meet needs through sustainability and optimized efficiencies and improved health outcomes.
Michael Lieberman, MD, MS, earned an AB in Human Biology and a BS in Electrical Engineering at Stanford University. After working for IBM as a systems engineer, he received his MD degree from the University of California at San Diego. He then completed his Internal Medicine residency at Oregon Health & Science University, and practiced academic general internal medicine at Stanford University and the Palo Alto VA. He returned to OHSU to complete a research fellowship in Medical Informatics and earned a Master’s in Medical Informatics at OHSU.
As a physician informaticist, he has worked in the field of electronic health records, decision support, and performance measurement using electronic health data for over fifteen years. He has held informatics leadership roles for both EHR vendors and healthcare provider organizations. Clinical quality measurement using EHR data has been an area of focus throughout his career. While at GE Healthcare, he oversaw the development of a provider facing quality reporting system from aggregated EHR data. At OHSU he developed a clinical quality reporting program that distributed quality measure dashboards to providers via the EHR. He has chaired, co-chaired, and participated in numerous NQF committees and panels related to electronic clinical quality measurement. He currently teaches courses on healthcare quality and databases in the informatics program at OHSU. He is a practicing general internist and is board certified in Clinical Informatics.
Erin Hickman, MD, MS is a pediatric clinical informaticist at OCHIN and a pediatrician at Randall Children’s Hospital. She is a former National Library of Medicine Fellow in the Department of Medical Informatics and Clinical Epidemiology at Oregon Health & Sciences University (OHSU). She received her M.D. from the University of Vermont and M.S in Clinical Informatics from OHSU. Following medical school, she completed an internship and residency in pediatrics at Phoenix Children’s Hospital/Maricopa Medical Center. Her interests include the use of clinical informatics tools to improve clinical decision support and provider efficiency. She recently served on the American Board of Pediatrics Informatics Advisory Committee and has written exam questions for the General Pediatrics Boards with the American Board of Pediatrics.
Angelea Brown has over 15 years of experience as a writer and graphic designer, including branding, digital publications, and illustration work. She earned her Masters of Public Health with a hybrid concentration in health policy and management and environmental systems and human health in June 2020. She has since produced educational materials that support patient engagement, telehealth, social drivers of health, school-based health, and value-based payment. Working at the intersection of health communication and visual design brings together her professional passions: health care, continuous improvement, writing, and graphic arts.
Lourdes Gonzalez has over ten years of experience in the public health sector as a researcher and more recent training as a designer. Her projects include a new research methodology recently published in the International Journal for Environmental Research and Public Health that centers on black and brown youth as researchers and a manuscript that highlights a novel clinic-based intervention to address barriers to food access currently in press in the Johns Hopkins University Journal Progress in Community Health Partnerships: Research, Education, and Action. Her work helped ensure telehealth coverage for federally qualified health centers under Medi-Cal, California’s Medicaid program. In all her work, Lourdes maintains her focus on the people and communities she works with by leveraging data frameworks in data visualization projects. These aims situate her perfectly in current role as a writer and designer on the Publications Team.
